World through my eyes
Want to know what did everyone ordered on New Years Eve? As one of the India’s leading food portals, TastyKhana.com was an integral part of New Years celebrations across the country for all the food enthusiasts. While doing so, certain fixed food ordering habits were observed by the portal during that time.
The survey clearly highlights some of the key food ordering patterns of its customers like: The most preferred cuisines, the most preferred dish, the most preferred time of placing orders etc. As per survey, the five most preferred cuisines were: Chinese, Fast food (burgers, sandwiches), North Indian (includes Mughalai), Wraps & rolls and Sea food. Among the food that were ordered the most, top three were- Chicken Lollipop, Chicken Biryani and Kadhai Paneer. While most popular ordering hours were 9 to 10 pm, the minimum meal ordered on the site started from Rs 593 (apprx 10$). Another interesting thing about breads- for every one butter roti, 1.7x butter nans were ordered on the new year eve.
‘TastyKhana.com’ is an Indian online food ordering service operating in 8 major cities in India: Pune, Mumbai, Bangalore, Gurgaon, Delhi, Noida, Faridabad and Ghaziabad. Headquartered in Pune, TastyKhana has partnered with over 5000 restaurants spreading across their national network. The online food service gives users the convenience of choosing a restaurant in their area and select their preferred meal items by browsing through the menus on the TastyKhana website and placing the order online for delivery to the desired location. The orders can be paid for through cash on delivery or through online payments or by accumulating the online Trinket account, the virtual wallet that is created for every customer for their payment convenience. The service is accessible through web, tablet or mobile apps for iOS, Android and Blackberry.