Many consider Virginia to be the birthplace of American cuisine, with Thomas Jefferson regarded as "America's First Foodie"... so you know this American state takes its food seriously! Virginia state's signature cuisine is a reflection of its abundant agriculture. All across Virginia, its talented chefs have access to fresh ingredients and artisan products year round, to design menus that are as creative as they are comforting. But why are we talking of food when we can’t venture out of home due to lockdown? So in these Corona times, while stuck at home, why not recreate some of Virginia's signature dishes for yourself? Here are some traditional recipes for three of those famous dishes, along with some of the top chefs' interpretation of those same plates. Bring a little Virg...
Read MoreTag: Brand USA
USA has always branded itself as a ‘land of dreams’ for travellers around the world. So much so that it even launched a music video ‘Land of Dreams’ by Rosanne Cash and John Leventhal to market itself in potential markets. Interestingly four years after the launch this song still continues to be best showcase for Discover America. But now the dreams are being disseminated digitally as well. At least, that’s what the fourth annual Brand USA mission to India promised. Starting this year, Brand USA, the agency that looks into the marketing and promotion of destination USA in international markets, will commence direct consumer campaigns in the Indian market. These campaigns will be more “digital” in character, with focus on young travellers and undoubtedly many of these campaigns w...
Read MoreOne can play golf like a pro anywhere and anytime in Florida. The Sunshine State has 1,000-plus courses – more than any other state. Add world-renowned restaurants and top-rated hotels and spas that are often adjoining or nearby and, yes, Florida is a golfer’s paradise. South Florida The birthplace of Florida golf is the Breakers Ocean Course. Henry Flagler, railroad tycoon and the “Father of Florida Tourism,” opened the Breakers hotel in 1896. More than 100 years later, Palm Beach stills calls itself Florida’s Golf Capital. From that first 9-hole course, Palm Beach County’s golf menu has expanded to 160 public and private courses. The Tom Fazio-designed Emerald Dunes is one of Golf Magazine’s “Top 100 Courses You Can Play.” After a round, relax at The Spa at The Breakers, a sea
Read MoreThe 15th Annual IIFA (International Indian Film Academy Weekend & Awards) Weekend & Awards will be held in Tampa Bay in June 13 – 15, 2014. IIFA is an organization dedicated to promoting Indian Cinema internationally. India is the largest producer of movies in the world, producing over 1,000 films annually and selling more than 4 billion tickets annually (compared to 1.2 billion tickets sold in the U.S.). The Weekend & Awards event, a product of global event and entertainment company Wizcraft International Entertainment, started in 2000 as one night and now spans a three-day weekend with over 15 events including an airport welcome, media briefings, workshops for film students and professionals, global business forum, fashion & music night, special celebrity event, a
Read MoreBrand USA, the United States of America’s first-ever nationally coordinated tourism-marketing organization, today concluded its second India Travel Mission. Organized between September 22 to September 26, 2013 in New Delhi and Mumbai, the mission witnessed the participation of 47 delegates, representing 31 organizations from various U.S. destinations, attractions, hotels and destination management companies. The travel mission included two interactive business sessions in Mumbai (September 23) and New Delhi (September 25) that provided an opportunity for US delegates to develop and strengthen co-operation with their Indian counterparts. The invitees included major stakeholders from the Indian travel trade, airline representatives, hospitality representatives and tour operators. Addi...
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