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InternationalNews

In-flight services—not ticket prices—boost passenger satisfaction on international flights

Upendra SwamiDecember 26, 2019 2000 Views4

Booking a domestic flight for a quick trip or a business meeting or a visit to a relative! You are certainly going to look for a cheaper—if not the cheapest—option. All the booking apps even work in that way. So far, so good! But when it comes to long international travel and preferably vacation travel, what we perceive is something else. Our choices and preferences become different, ticket prices are definitely not on the top of it. Now there is a study to show that. Great food—the spicier the better—plus good customer service and a positive track record are the primary drivers of passenger satisfaction on international airline flights. In a stark departure from the price-driven culture of domestic airline customer behaviour, the J.D. Power 2019 Airline International Destination S...

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