Well, these are maps which are as good as any tourist guide but actually they are so good that they are also souvenir in themselves. That means, when you are visiting a city then in search of a good souvenir, you first get a souvenir in form of a map. And these are no normal maps. These maps are now turning 10. USE-IT, the tourist info for young people, will soon celebrate its first ten years in European capital Brussels. They’re a household name for city maps made by young locals, with no-nonsense tips for how not to be caught as a tourist in Belgium. (Nope, we don’t have fruit on our waffles.) These maps are starting to conquer Europe, and the research team Expeditions has measured the impact on tourism in the entire network. Does alternative city info really make people move outside
Read MoreTag: traveller maps
Brussels-based city maps are conquering Europe. Some tourists can make do with a selfie stick picture at Manneken Pis, but the younger and more alternative kind want to break through the tourist bubble. Where do you guys from Brussels go for free live shows? Where do you lunch? And should we be more careful now, with the attacks and all? The answer is on the USE-IT city map. It shows the way to metal at Magasin 4, lunch at the Albertina library and a coworking space in Molenbeek. “We’ve reached the point where Lonely Planet doesn’t do,” the map makers say. “Those guides are sparsely updated, and they lack those nice tips on how not to stand out as a tourist. For instance: don’t order a waffle with whipped cream and four kinds of fruit, because we Belgians don’t either. And perhaps a mi
Read More