The Brussels Flower Carpet was named international flower event of the year at the presentation of the International Garden Tourism Awards in Toronto.
The International Garden Tourism Network presented its awards recently, as it does every year. The trade organisation annually awards the best garden tourism initiatives worldwide. The Flower Carpet received the international jury’s highest acclaim in the ‘flower event’ category.
Annette Katz, manager of Bloementapijt NPO, is absolutely delighted with the award.
“This distinction rewards the know-how of a whole team of enthusiasts. Amongst them, there are those who grow the begonias and others who design the drawing which will highlight the flowers’ splendid colours. And others still who are in charge of the logistics for this ephemeral and spectacular display. Without forgetting the volunteers who bring colour to this glimmering fabric of 75 by 24 metres, placed at the centre of an ancient site that is well-known by all: our legendary Grand Place.”
A world-renowned event
Nothing is left to chance in the creation of the carpet: pictorial adaptation, music, pyrotechnics, print-outs and displays, tourist circuit at the heart of the city hall, passing by the balconies that reveal the panoramic view of this magnificent fabric. The flower carpet is, before anything else, an adventure of team work and floral precision.
“Thanks to the essential qualities of every craftsperson, the Flower Carpet has, for several decades, become one of the most recognised and well-known images of our capital abroad. This is the reason why we are pleased and proud to have received this distinction that honours everybody’s work“, explains Annette Katz.
Looking forward to seeing you on 12, 13, 14 and 15 August 2016 to discover the twentieth edition of this event! But before that, the second edition of Flowertime will take place on the Grand Place and in the City Hall from 13 to 16 August 2015. The theme will be revealed at the end of May.